Introduction

Flower of Sound (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, store, and disclose your personal data in compliance with the EU General Data Protection Regulation (GDPR) and the Dutch GDPR Implementation Act (UAVG).

1. Scope of Privacy Policy

This Privacy Policy applies to all personal data collected through our website, www.flowerofsound.com (“the Website”), and related services. It does not cover data processing by third-party websites linked on our site.

2. Data Collection

2.1 Data You Provide Voluntarily

We collect personal data you provide when interacting with us, such as:

• Personal Identification Data: Name, address, and organizational details (for B2B transactions).

• Contact Data: Phone number and email address.

• Content Data: Messages or comments you submit.

By voluntarily providing your information through these methods, we assume you consent to the collection and use of your data for the specific purposes mentioned at the point of collection. You have the option to withdraw this consent at any time.

2.2 Data Collected Automatically

We use cookies and similar technologies to collect data automatically, including:

• Electronic Identification Data: IP address, browser type, operating system, and referring URLs.

For detailed information, please refer to our Cookie Statement.

2.3 Data from Third-Party Services

We utilize third-party services for payments and communications, such as:

• Payment Processors: Stripe, Crypto.com, PayPal, Apple Pay, and Google Pay.

• Email Marketing: Mailchimp.

• Analytics: Google Analytics.

• Cookies: IUBENDA

Each service has its own privacy policy governing data processing.

3. Data Usage

We process your personal data for purposes including:

• Order Fulfillment: Processing and delivering your orders.

• Customer Support: Responding to inquiries and providing assistance.

• Marketing Communications: Sending newsletters and promotions (with your consent).

• Website Improvement: Analyzing usage to enhance user experience.

• Fraud Prevention: Detecting and preventing fraudulent activities (based on legitimate interests).

4. Data Sharing

We do not sell your personal data. We may share data with:

• Service Providers: Third parties assisting in operations (e.g., payment processors, email services).

• Legal Authorities: When required by law or to protect our rights.

5. Data Retention

We retain personal data only as long as necessary for the purposes outlined:

• Order Information: Retained for 7 years to comply with tax obligations.

• Marketing Data: Retained until you unsubscribe or withdraw consent.

• Analytics Data: Retained for 26 months.

6. Your Rights

Under GDPR, you have rights including:

• Access: Request a copy of your data.

• Rectification: Correct inaccurate data.

• Erasure: Request deletion of your data.

• Restriction: Limit processing of your data.

• Portability: Receive your data in a structured format (with explicit consent).

• Objection: Object to data processing.

• Withdraw Consent: At any time, where processing is based on consent.

• Lodge a Complaint: With the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).

To exercise these rights, contact us at  support @ flowerofsound.com .  We will respond within one month.

7. Data Security

We implement appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction.

8. International Data Transfers

We do not transfer your personal data outside the European Economic Area (EEA). If future transfers are necessary, we will ensure appropriate safeguards are in place.

9. Data Controller and DPO

• Data Controller: Flower of Sound (van Lindonk & De Bres), Nicolaas Pienemanstraat, Amersfoort, Netherlands. KvK number: 30085173.

• Data Protection Officer (DPO): Contact at support @ flowerofsound.com.

10. Updates to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated revision date.